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Lesson 22:


Advocacy: Basic Skills

This lesson introduces the topic of advocacy. It links advocacy with the capacities of:

  • Framing
  • Building and using social capital
  • Mobilizing resources

It also introduces the “plus 1” capacity of generative or transformative leadership.

Having the skill sets needed to be a solutions-focused leader, sets you apart from most advocates.

This lesson reviews a very powerful empowerment map that when employed, even in small ways, can effect significant changes and move the advocacy process forward.


  • Which point caught your attention most, or had you NOT thought about before that might be useful to you?
  • How?
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